Externally this includes a bespoke Wave logo shape to the main glazing elevation, along with built-up lettering and totem signage at the main approaches. The Ascot Directa fingerpost system directs to key locations and gives relevance to the local public realm.
Internally, Ascot designed, manufactured and installed a comprehensive variety of lettering and wayfinding signage. Each floor level has a distinctive feature colour which is complimented by the signage strategy. Durability is a key feature, with all elements incorporating tamper-resistant fixings and protective overlaminates.
“The signage from Ascot transformed both our Visitor Information Centres with perfectly tailored branding and graphics solutions. The new signage and graphics not only assists the visitors in locating the Centres, but is very attractive with images of the area included enticing visitors to further explore the breath-taking landscape of the region. Our experience of the Ascot Team has exceeded our expectations from design to installation.”