ANFIELD ROAD STAND

The Anfield Road Stand is the latest phase of development at the world-famous home of Liverpool Football Club.

As the UK’s leading specialist in stadium brand signage and wayfinding, we were chosen by the main contractor’s team to deliver the full interior and exterior signage signage packages. We worked with leading sports architects KSS who were responsible for the wayfinding design concept package.

Externally, we create two supersize bespoke LFC crests at each corner of the stadium, involving a high degree of complexity and componentry. Within the stadium concourses, we provided a complete wayfinding signage family to direct home and visiting fans to seats and facilities. We also provided a complete brand graphics package.